Dr Philip Cruz during his keynote address
By Ronald Allan M. Ponteres, MD, MBAH
Mandaluyong City, Philippines, November 17, 2025 — The Philippine College of Pharmaceutical Medicine (PCPM) successfully organized its 56th Annual Convention at the Unilab Bayanihan Center, reaffirming its commitment to advancing pharmaceutical medicine in the country. With the theme “Strengthening Bonds, Enhancing Partnerships,” the event gathered pharmaceutical medicine professionals, regulatory authorities, and academic partners from leading companies and institutions nationwide.
A global perspective on pharmaceutical medicine
The
convention opened with an inspiring keynote address by Dr Philip Cruz, Moderna’s
Country Medical Director for the UK, who shared his personal journey
transitioning from clinical practice to pharmaceutical medicine. Dr Cruz (photo courtesy of PCPM) emphasized the growing global opportunities for Filipino physicians,
highlighting the importance of adaptability and continuous learning in a
rapidly evolving healthcare landscape. His talk underscored how pharmaceutical
medicine bridges clinical expertise with research and development, enabling
professionals to contribute to innovations that improve patient outcomes
worldwide.
Regulatory and policy updates
A
major focus of the convention was regulatory alignment and policy development.
Dr Efren Laxamana, Chair of the Board of Medicine at the Professional
Regulation Commission (PRC), delivered a comprehensive presentation on the
Philippine Qualifications Framework (PQF) and the Level Alignment Matrix (LAM).
These charters outline the steps necessary for PCPM to achieve formal
recognition as a medical specialty—a milestone that would institutionalize
pharmaceutical medicine within the Philippine healthcare system. Dr Laxamana’s
guidance is expected to accelerate PCPM’s efforts toward specialty
classification, ensuring that pharmaceutical medicine professionals are
recognized for their unique contributions.
Complementing
this discussion, Assistant Director Edgardo Aranjuez from the Department of
Economy, Planning, and Development (DEPDev) shared the agency’s vision for a
“Healthy Philippines.” His presentation highlighted the potential impact of
pharmaceutical medicine on national health outcomes and emphasized
collaborative strategies between government agencies and the pharmaceutical
sector to ensure equitable access to safe and effective medicines.
Health economics and universal healthcare
Economic
considerations in healthcare were another key theme. Dr Valerie Gilbert Ulep,
senior research fellow at the Philippine Institute for Development Studies,
provided an update on the implementation of the Universal Health Care (UHC)
Act, focusing on financial programs such as YAKAP and GAMOT, which aim to
alleviate healthcare costs for Filipino families. Dr Ulep stressed the need for
sustainable financing mechanisms to support UHC goals, noting that
pharmaceutical medicine plays a critical role in ensuring cost-effective access
to essential medicines.
Building
on this, Dr John Paul Caesar Delos Trinos, research fellow at the University of
Warwick, presented on Economic Evaluation in Health, illustrating methodologies
for assessing cost-effectiveness in drug and device studies. His session
emphasized the importance of evidence-based evaluations in guiding procurement
decisions and optimizing resource allocation within the healthcare system—a
crucial step toward achieving universal health coverage.
Industry partnerships and functional services
The
lunch symposium featured Dr Kristine San Miguel, Senior Medical Director of
M-SERM at PPD, who introduced Thermo Fisher Scientific’s functional service
partnerships. These partnerships provide pharmaceutical companies with
solutions to streamline medical and regulatory operations, highlighting the
growing importance of strategic collaborations in enhancing efficiency and
compliance in pharmaceutical medicine.
Institutional progress and future directions
In
the afternoon, a panel discussion led by former and current PCPM presidents—Dr
Milagros Tan, Dr Herbert Ho, and Dr Jonas Policapio—reflected on the society’s
rich history and evolution since its establishment in 1969. The panelists
shared personal narratives of professional growth alongside PCPM’s development,
while outlining future initiatives, including ongoing efforts to align with PRC
requirements for specialty classification. Their discussion reinforced PCPM’s
vision of becoming a recognized medical specialty, ensuring that pharmaceutical
medicine professionals are equipped to meet global standards.
Celebrating academic milestones
The
convention’s highlight was the recognition of new pharmaceutical medicine
professionals. The PCPM-Ateneo Diploma in Pharmaceutical Medicine and
Management program celebrated the graduation of Batch 7, comprising ten new
graduates who completed seven rigorous modules covering drug discovery,
clinical development, regulatory science, pharmacovigilance, ethics, healthcare
marketplace dynamics, and communication management. Graduates received diplomas
and grade certificates under Ateneo’s Quality Point Index system, marking a
significant achievement in professional education.
In
addition, PCPM conferred 50 diplomates and 15 fellows, reinforcing its
commitment to cultivating the next generation of pharmaceutical medicine
specialists. These professionals are poised to lead in diverse roles spanning
medical affairs, drug safety surveillance, regulatory compliance, and ethical
marketing practices—critical functions that ensure medicines are safe,
effective, and accessible.
PCPM’s enduring role
As
an affiliate of the Philippine Medical Association, PCPM continues to play a
pivotal role in advancing pharmaceutical medicine—a discipline dedicated to the
discovery, development, evaluation, and monitoring of medicines for the benefit
of patients and public health. Through education, advocacy, and collaboration,
PCPM remains steadfast in its mission to uphold scientific rigor, ethical
standards, and patient-centered care in the pharmaceutical sector.